Project Overview
Utisak is a platform for dynamic QR surveys and customer feedback. Questions adapt to location, time, language and previous answers, helping teams understand an experience while they can still respond.
The public website introduces the product to hotels, restaurants, conferences, companies and airports. It connects survey features with practical use cases, reporting and the management of service issues.
Project Snapshot
| Project | Utisak |
|---|---|
| Industry | Customer feedback and survey software |
| Services | On-page SEO |
| Website | utisak.me |
On-page SEO
The work focused on on-page SEO: aligning the presentation of the product with relevant search intent and making specialist information easier to understand.
For a platform like Utisak, the connection between product features and industry needs matters. A hotel looking for guest feedback and a conference looking for session surveys need to find information that speaks to their specific situation.
Project Focus
This project brings together a clear product explanation and a search-focused page structure. The goal is to help visitors understand what dynamic QR surveys do, recognise a relevant use case and find a suitable next step.
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